In a question related to the cashless society of Earth. I have been wondering, what happens to people that choose not to work, or to join Starfleet? Are they considered enemies of the state and punished somehow? (The Australian Penal colonies spring to mind.) Do people have to work to "better humanity"? Or would these people be labelled in some form of poverty?
Answer
As somebody pointed out in the other question cashless does not mean that there is no economy, it's just not that important. There are numerous references in all series that imply that there is some sort of credit system, it's just heavily downplayed. Of course that replicating a radish is less expensive that creating a Nebula class starship.
As portrayed, The Federation is a post-scarcity society, i.e. anyone can get the basic (and not so basic) resources for living free of change, as they are cheap and easy to produce (e.g. via replicator). In terms of Maslow's hierarchy of needs the bottom two layers will be automatically fulfilled, and as you can see, they are the only layers that can be accomplished by having money. In such a world much of the strife for bare sustenance will be void, so people will just not care about that, and as a result they will not care about money.
So, the people (Starfleet or not) are left free to pursue their higher-level needs, like love, fame, glory, curiosity... Picard's brother had a vineyard, Sisko's father opened a Creole restaurant with hand-cooked means, and Picard and Sisko, joined Starfleet.
There's also the never-ending list of assorted scientist that visited the Enterprise trying this or that experiment. The series gives the distinct impression that these are important persons, and that they are the celebrities of the day, implying that the societal emphasis in the Federation would be on self-accomplishment and merit, and not so much on raw bank account size.
Also, my guess would be that there is still some sort of societal pressure to conform to the rules, and have a job, and behave responsibly, it's just not the "do or die" situation of today.
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