Skip to main content

marvel cinematic universe - Why is Avengers: Age Of Ultron available later in the USA than in other countries?


This may be slightly off topic, but I'm sure other North America users will be in the same boat as me. Why did the Avengers Age of Ultron get released to the world before it was released in the US?



Answer



Because they make more money overseas, and helps drive up the interest in the US - resulting in even more money for the studios.


CBS news wrote up a nice article about this a while back.



"We've reached the point now where a blockbuster film can make as much as 80 percent of its overall box office gross outside of the United States," says Dave Karger, chief correspondent for Fandango.com. "So it makes sense that the studios are catering to the overseas markets by releasing many of their biggest tent-pole movies internationally first and even adding special footage in the most important markets."


Paul Dergarbedian, box office analyst for Hollywood.com, says the same thing, releasing movies overseas ahead of the U.S. rakes in more cash worldwide -- and it helps to build hype for the U.S. In other words, don't underestimate the power of cinema jealousy.


"First and most importantly it builds excitement in the countries where the film is not yet playing. In other words, news of blockbuster returns overseas only serve to raise awareness and excitement in North America and as such I believe lead to bigger returns once the film lands stateside," says Dergarbedian. "'The Avengers' last year and 'Iron Man 3' are two great examples of films that opened to bigger-than-expected results in North America due to the fervor and pent up demand for these film by American audiences."




More recently, Kevin Feige addressed this exact question at a special screening of the movie. The answers were reported back to Reddit



Why did it open up overseas early?: [Kevin Feige] says this trend started around Iron Man 2/Thor and they wanted to see how it worked out - he said many countries have holidays [sic] end of April, so it made sense to open it early. They felt no hit in the box office, so it continued. Also allowed distributors to tout foreign numbers going into domestic release



Comments

Post a Comment

Popular posts from this blog

futurama - How much time is lost in 'Time Keeps on Slippin''

In time Keeps on Slippin' , Farnsworth creates a basketball team which he matures by abusing Chronitons. This leads to time skipping forward by random, but ever increasing amounts. How much time was skipped in this way? Answer Unfortunately, I don't think a good estimate can be made for this, for two reasons: Many of the time skips move forward by an indeterminate amount of time. At one point, the Professor mentions localized regions of space skipping forward much more than others. We then see two young boys on the street below complaining about having to pay social security, only to suddenly become senior citizens and start complaining about wanting their money. Thus, each individual could have experienced a different amount of time skippage.
Post a Comment
Read more

aliens - Interstellar Zoo story

I vaguely remember this story from my childhood: it was about an interstellar zoo that came to Earth with lots of bizarre and unusual species, and humans would file through and gape at all the crazy looking creatures from other planets. The twist came at the end when the perspective shifted to the other side of the bars and we discovered that the "creatures" were traveling through space on a kind of safari. They thought they were the visitors and we were the animals. Neither side knew that the other side thought they were the zoo creatures. Answer Got it. Zoo, by Edward D. Hoch. Published in 1958. Link to Publication History Link to PDF
Post a Comment
Read more

harry potter - Did Dolores Umbridge Have Any Association with Voldemort (or Death Eaters) before His Return?

I noticed that Dolores Umbridge was born during the first Wizarding War, so it's very likely she wasn't a Death Eater then (but she is pretty evil -- who knows?). After that Voldemort was not around in a way that could affect many people, and most wouldn't know he was planning to rise again. During that time, and up through Voldemort's return (in Goblet of Fire ), did Umbridge have any connection with the Death Eaters or with Voldemort? Was she doing what she did on her own, or was it because of an association with Voldemort or his allies? Answer Dolores Umbridge was definitely not a good person. However, as Sirius points out, "the world isn't split into good people and Death Eaters". Remember that he also says that he doesn't believe Umbridge to be a Death Eater, but that she's evil enough (or something like that). I think there are two strong reasons to believe that: Umbridge was proud to do everything according to the law, except when she trie...
Post a Comment
Read more

harry potter - What is the difference between Diffindo and Sectumsempra?

In the Harry Potter books, Diffindo is called the 'Severing Charm' and it’s most commonly used to cut ropes and the like. However, in the last book Hermione uses it on Ron but misses, creating a 'slash in his jeans' and his knee gets cut, causing him to 'roar in pain'. We've only seen Sectumsempra used once on screen when Harry directly uses it on Malfoy in the sixth book, but there it's mentioned that he is 'waving his wand wildly'. Wouldn't Diffindo, if used in such a fashion also cause a similar effect? Similarly, if it was able to cut Ron, it would also be able to, say, chop off an ear (George's)? In that case, how are these two spells different, except for Sectumsempra seemingly used exclusively to hurt humans? Answer While Diffindo and Sectumsempra both can be countered by other spells, Diffindo is far more easily countered. Reparo, a relatively common spell, can completely reverse its effect when used once. “He pulled the old cop...
Post a Comment
Read more