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Who invented the Marvel Multiverse numbering system?



I've found conflicting sources over who initiated the idea of Marvel's Multiverse having numbered universes.


Some say Alan Moore's Captain Britain was the first to use Earth-616, whereas others indicate it was fan-created from Fanzines: with Mark Gruenwald's Omniverse being the frontrunner.


Who is responsible for creating the universe designations? Is there any credible information on their development?




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